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Your DIY Low Budget Brand is Holding You Back – Here's Why

Jessie Guilford

Updated: Feb 10

Okay, real talk—does your brand actually match the level you’re playing at? Or does it still feel like the “starter pack” version of where you were a few years ago?


Because if you’re sitting there thinking, Ugh, I don’t even like sending people to my website or Why am I still getting inquiries from people who can’t afford me?—then we’ve got a problem.

You’re not a beginner anymore. You’re out here running a business, serving clients, making moves… but if your brand and website are still screaming “work-in-progress,” it’s time for an upgrade.


Why Your Brand Feels Off (And Why It’s Costing You 💸)

So many entrepreneurs hit this weird in-between stage where they’ve leveled up—but their brand hasn’t caught up yet. And when that happens, here’s what you start noticing:


🚩 You’re still getting the wrong kind of clients.You know the ones—low-budget, not aligned, asking for discounts. If your brand isn’t positioned at the level you want to play at, you’re not going to attract the right people.


🚩 You cringe when people ask for your website.Instead of proudly sending them to your site, you’re over here like, “Oh, just DM me!” (Been there. Not fun.)


🚩 You feel like you’re working harder to prove your value.Your expertise is there, but your brand isn’t backing it up. Instead of making an instant impression as the go-to expert, you’re stuck explaining, convincing, and over-explaining some more. Exhausting.

And babe, that’s not the energy we’re bringing into this next level.


Time for a First-Class Brand Upgrade ✨

Here’s the deal: your brand should match where you’re going, not where you started. And that doesn’t mean slapping a new logo on things and calling it a day. It means making sure every touchpoint of your brand screams authority, trust, and “hell yes, I need to work with her.”


Here’s where we start:

🔥 Messaging that sounds like YOU (but bolder).No more watered-down, generic messaging. We’re making it clear, confident, and next-level.


🔥 Visuals that stop people in their tracks.Your brand presence should instantly make people feel your value—before you even say a word.


🔥 A website that does the heavy lifting.Your website should guide people, build trust, and convert—so you’re not stuck doing all the explaining.


Let’s Get You Set Up for Your Next Level 🚀

If you’re so over feeling like your brand isn’t keeping up with you, I’ve got you. Download my free guide The Powerhouse Brand to learn how to make your brand instantly connect & convert, or let’s chat about a full-on brand upgrade.


Because you, my friend, are playing in a league of your own—and it’s time your brand shows it.


Cheers,

Jess

 
 
 

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